Tuesday, February 14, 2012

Candy Clubhouse Logo

A client who was opening a candy store came to me and asked if I could develop a retro "Little Rascals" style logo for his business, Candy Clubhouse. I love creating vintage advertising ideas like this because the hand lettering and happiness hearken back to a time when life seemed simpler. I dived right in and started working up some sketches, it was hard to stop because it was such a fun job. I ended up developing three final ideas for Candy Clubhouse.

This last version is the one that was chosen as their main logo. They are using it for branding, packaging, and signage at the shop.

Here is a personalized box of candy from their store. Candy makes everyone happy.